About us

Founder-led.European-anchored.Proven at national scale.

Imona builds the workforce performance layer that sits between the systems that deliver content and the systems that measure output. The European entity is a Netherlands BV. The platform was proven at scale inside regulated enterprises before it came to market in Europe.

Book a 30-minute walkthrough Security detail

Dr. Bahadir OdevciFounder & CEO

İrem ÖzkaraCountry Manager, Turkey

Dinçol OruçChief Operating Officer

Leadership

The people you deal with

A small senior team. The conversation is with the people who can decide something — not a handoff queue.

Dr. Bahadir Odevci

Founder & CEO

Boğaziçi University, Computer Engineering
MBA, Amsterdam
PhD, Management Information Systems
Previously IBM Netherlands

Bahadir founded Imona after a career spanning enterprise IT delivery at IBM Netherlands and doctoral research in management information systems. The combination is the reason the platform is built around a behavioural model rather than a points scheme: the question it was designed to answer is why enterprise measurement systems fail to change what people do.

İrem Özkara

Country Manager, Turkey

Family business, field sales
Istanbul Technical University
Education, communication, business development
ITU 250th anniversary

İrem is Country Manager for Turkey. She started in sales at the family business, including about three years of field training, then spent twelve years at Istanbul Technical University and its affiliated organisations across education, corporate communication and business development. She coordinated the events for the university’s 250th anniversary, including a night built around its history, and now leads Imona’s work in Turkey.

Dinçol Oruç

Chief Operating Officer

Boğaziçi University
Management Information Systems
Operations & delivery

Dinçol is Chief Operating Officer and runs the delivery side of every deployment, from rollout planning to keeping live programmes running day to day. He studied Management Information Systems at Boğaziçi University, the discipline that sits between the systems an enterprise runs and the people who use them.

European entity

The European entity

Netherlands BV
A Netherlands BV is the contracting entity for European customers. Your contract, your DPA and your commercial relationship sit inside the EU.
Markets
Netherlands and the United Kingdom first, then Germany, Spain and the United States.
Operating model
A small senior team working alongside an internal AI agent workforce. Deliberately senior and deliberately small — you deal with people who can decide something.

Proof ground

Why the deployments are in Turkey

Imona was built and proven in Turkey, which is where the eight deployments and the 216,650 users are. That is not incidental history to be worked around — it is the reason the platform is credible.

Turkey gave the platform a set of conditions that are genuinely hard: regulated banks and insurers with real audit requirements, 7,500 active users across an authorised-dealer network, and a national programme running across all 81 provinces at 200,000 users. A platform that holds under those conditions is not a pilot-stage product.

A European buyer's reasonable question is whether a deployment inside Yapı Kredi Bankası or Allianz Sigorta tells them anything about their own environment. It does: both are regulated financial institutions that ran their own information-security review before going live. The compliance bar was not lower, and the scale was larger than most European deployments would start at.

What we think is true

Enterprises built a system of record for customers and called it CRM. They built a system of record for operations and called it ERP. Both are accepted budget lines nobody argues about.

Workforce performance behaviour — how people actually learn, act and perform — has never had one. It is measured by BI, addressed by an LMS, and decorated with bolt-on gamification, and none of those three changes it. Every one of them either delivers content or measures output. The behaviour in between is left to management attention, which does not scale past the people a manager can personally reach.

That gap is what Imona manages. It is why the product is a behavioural model with an AI mentor on top rather than a badge engine, and why the eight deployments are in workforces that are distributed, deskless or independent — the ones where management attention runs out first.

Careers

Working here

The team is small and senior by design. Roles are opened when a deployment requires them rather than to fill a headcount plan.

There are no open roles listed at the moment. Enterprise sales and customer-success people with regulated-industry experience in the Netherlands, Germany or the UK are always worth a conversation.

Send a CV and a line about the market you know to info@imona.com. Applications are read by the team you would work with.

Start a conversation

Contact

Where to reach us

Email: info@imona.com
Netherlands: +31 6 87445467
United Arab Emirates: +971 50 950 8335
Turkey: +90 539 410 2603
Head office: BBO Consulting BVHoeksewaard 471181 CC AmstelveenThe Netherlands
Istanbul office: İTÜ ARI TechnoparkReşitpaşa Mah, Katar Cad, İTÜ Ayazağa CampusBlock A, No 4/2/1, ARI2 buildingSarıyer, Istanbul, Turkey

Next step

Talk to the team directly

Thirty minutes with people who can decide something — not a handoff queue.

We use your metric names and your org structure, not a generic demo tenant
You see the level map, the mission board and the mentor guidance for your workforce
You get the security and integration answers in the same call, not in a follow-up
30 minutes. If it is not relevant in the first five, say so and we will stop.